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The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.Ĭonsider an example: If sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience. Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent. Net Promoter Score is a number from -100 from 100. The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data. It is a powerful and effective technique, which can greatly increase a company's revenue if used properly. NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues. The Net Promoter Score of is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors. 's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers.ĭetractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors. With Formula One under the new ownership of Liberty Media, how the sport is being covered is evolving, and GPFans will look to be at the heart of this progression into new media, as one of the fastest-growing sites covering the king of 's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10: "How likely are you to recommend to a friend or colleague? From Lewis Hamilton to Max Verstappen, Daniel Ricciardo to Sebastian Vettel, we provide in-depth analysis of every every Grand Prix in the season, from Australia to Abu Dhabi.

We believe that a new generation of exciting, outspoken drivers will make F1 more popular than ever before, and we want to give our users access to as much of their heroes as possible, on and off the track. We bring you all the ins and outs of the sport, 24/7, everything from up-to-the-minute news and features to the latest viral stories and clips. GPFans is a multi-platform, multi-language brand dedicated to Formula One coverage.